Executive Space

A recent LinkedIn survey by Servitalent reveals a concerning reality: 45% of respondents say their company does not prioritize investment in employer branding, while 23% admit that although some efforts exist, there is still significant room for improvement.

At a time when attracting and retaining talent has become one of the biggest challenges for companies, can they really afford to keep ignoring the impact of their employer brand?

Talent management decisions cannot be based on intuition. Training, team development, internal promotions, and cultural alignment with the company are essential for organizational growth. Without proper competency mapping, these efforts may be ineffective. In this article, we explore its importance, the benefits of proper implementation, and the risks of overlooking it.

Attracting qualified talent for the industrial sector in rural areas is an increasingly relevant challenge in Spain. The so-called "empty Spain" offers job opportunities and a high quality of life but continues to face obstacles in attracting and retaining specialized professionals. As talent acquisition consultants, we know that identifying technical skills is not enough—it is essential to present the advantages of these locations as competitive alternatives to major urban centers.

Artificial Intelligence (AI) is revolutionizing talent management, strategic decision-making, and business efficiency. However, its implementation must align with ethical and responsible principles. That’s why at Servitalent, we have joined the Commitment to Safe and Responsible AI in the Workplace, an initiative led by AEDIPE (Spanish Association for People Management and Development), supported by organizations such as the OECD, G7, and ILO.

The mergers and acquisitions (M&A) market in Spain continues to rise, recording a 40% growth in 2024. Factors such as lower interest rates, increased private equity investment, and digitalization have fueled this trend. With a favorable financing environment, companies have greater opportunities to expand through strategic acquisitions, while sectors such as technology, energy, retail, and healthcare lead the volume of transactions.

However, success in M&A is not just about the acquisition itself but also about effective integration. This is where interim management becomes a key lever for business transition and consolidation, ensuring that operations deliver the expected value.

At Servitalent, we understand that parting ways with an executive is a delicate process for both the company and the individual involved. Beyond financial considerations, managing this transition strategically and professionally can positively impact corporate reputation, workplace climate, and future relationships with key professionals.

However, professional transition is a specialized field that requires a distinct approach. That’s why Servitalent collaborates with Vasis Conseil, a national leader in this area, to provide top-tier executive outplacement services. Through this partnership, we help companies navigate these situations with professionalism and sensitivity.

Executive search, also known as headhunting or executive recruitment, is a specialized HR service focused on identifying, evaluating, and hiring top-level professionals for strategic leadership positions. Unlike traditional recruitment, this proactive process doesn’t rely on job ads, but instead seeks out candidates who, even if they are not actively looking for a job, could bring exceptional value to the organization.

There’s no doubt: strong employer brands attract and retain top talent. Companies that strategically manage their employer brand not only dominate markets but also attract and retain the best professionals. A strong brand is much more than a commercial asset — it’s a symbol of trust, quality, and prestige that acts as a powerful talent magnet.

The recent announcement by the Spanish Government regarding salary increases for the military has reignited the debate around pay equity and the need for structured salary reviews in any organization. While this raise has been welcomed by many, it has also sparked criticism when compared to other security forces.

From a talent management perspective, this case highlights the importance of designing salary policies using a data-driven and strategic approach, avoiding reactive decisions that could lead to internal inequalities or financial instability.

Sustainability is no longer an option—it is an obligation within the European Union framework. With the enforcement of the Corporate Sustainability Reporting Directive (CSRD), companies are required to integrate ESG criteria (Environmental, Social, and Governance) into their corporate reports. This regulatory shift is transforming how organizations manage their strategy and talent.